I sat, like many of you, watching Oprah’s ( rousing!) speech at the Golden Globe Awards a few years ago.. And I thought (not for the first time) that I need to do MORE to reach out to other women starting their own businesses.I have walked that path.. and it can...
How Personalised Search on Google and other Search Engines works All search engines like Google, Bing, Yahoo and others tend to reach the same goal; ie to show a ‘right’ answer to your query and they try make your search as easy and useful as possible. That’s why...
IF you haven’t heard (and I am often surprised by how many people that should know this do not) Google is Mobile first.This means amongst other things, that Google is now looking at how your website performs on Mobile/ smaller screens as a ‘ranking...
I met with a friend and client yesterday and we spent some time talking about how we could start to raise his ‘expert credibility’ in his niche. How to be found as an Expert in Your Niche If you too want to be found online as an Expert in your niche, I...