Why your GBP (Google Business Profile) is critical for Local Search results
Is Your GBP (Google Business Profile) Page a Ghost Town? (Or a Thriving Hub of Activity?) Google Business Profile (GBP- formerly Google My Business) is a free tool provided by Google. It allows businesses to manage their online presence across Google, including Search...
Website Client Budget vs Expectation Challenges
Website Client Budget vs Expectations: When website design or marketing Clients Think “Pretty Pictures” = Instant Success (Spoiler: It Doesn’t) Ah, the classic “make it look pretty” brief. We’ve all been there. Clients come to us...
Is Your Website’s Navigation Giving Visitors (and Google) the Silent Treatment?
Many clients struggle with appreciating this point when we say things like let’s put “Home” and ” About” in the Footer, not Header Navigation Menu I have written on Header and Footer Navigation Menus before, for the importance of website...
From Data to Dollars: DDDM Can Transform Your Online Business
DDDM – what is it? Most business owners eyes glaze over when I start talking about data and DDDM (Data Driven Decision Making). I get it. Let me try to simplify this and help you understand why your business NEEDS someone that looks at data to help your bottom...