Website Client Budget vs Expectation Challenges
Website Client Budget vs Expectations: When website design or marketing Clients Think “Pretty Pictures” = Instant Success (Spoiler: It Doesn’t) Ah, the classic “make it look pretty” brief. We’ve all been there. Clients come to us...
Is Your Website’s Navigation Giving Visitors (and Google) the Silent Treatment?
Many clients struggle with appreciating this point when we say things like let’s put “Home” and ” About” in the Footer, not Header Navigation Menu I have written on Header and Footer Navigation Menus before, for the importance of website...
From Data to Dollars: DDDM Can Transform Your Online Business
DDDM – what is it? Most business owners eyes glaze over when I start talking about data and DDDM (Data Driven Decision Making). I get it. Let me try to simplify this and help you understand why your business NEEDS someone that looks at data to help your bottom...
Beyond Google: What ChatGPT Means for SEO Strategies for Businesses
ChatGPT and SEO; there is so much talk out there about the impact of AI ( Artificial Intelligence) particularly when it comes to Search Results & SEO strategy Think of Google’s Algorithm and ChatGPT’s approach in the Search Engine Results Pages (SERPs) as...