by maggie | Business Strategy Consulting, SEM
Low-Budget vs. Guerrilla Digital Marketing or …? I was recently a “Marketing & Media” guest Panelist locally. I started some research on the questions I was given .. and I thought this all worth sharing as a series of Blog Posts I was asked this...
by maggie | Blog, Business Strategy Consulting, SEO
Is Your GBP (Google Business Profile) Page a Ghost Town? (Or a Thriving Hub of Activity?) Google Business Profile (GBP- formerly Google My Business) is a free tool provided by Google. It allows businesses to manage their online presence across Google, including Search...
by maggie | Business Strategy Consulting, Guide to Success Online, SEO
Website Client Budget vs Expectations: When website design or marketing Clients Think “Pretty Pictures” = Instant Success (Spoiler: It Doesn’t) Ah, the classic “make it look pretty” brief. We’ve all been there. Clients come to us...
by maggie | Business Strategy Consulting, SEO
Many clients struggle with appreciating this point when we say things like let’s put “Home” and ” About” in the Footer, not Header Navigation Menu I have written on Header and Footer Navigation Menus before, for the importance of website...
by maggie | Blog, Business Strategy Consulting
DDDM – what is it? Most business owners eyes glaze over when I start talking about data and DDDM (Data Driven Decision Making). I get it. Let me try to simplify this and help you understand why your business NEEDS someone that looks at data to help your bottom...
by maggie | Blog, Business Strategy Consulting, SEO
ChatGPT and SEO; there is so much talk out there about the impact of AI ( Artificial Intelligence) particularly when it comes to Search Results & SEO strategy Think of Google’s Algorithm and ChatGPT’s approach in the Search Engine Results Pages (SERPs) as...