by maggie | Business Strategy Consulting, SEO
The term “flow” on a website typically refers to the smooth and intuitive navigation experience that visitors have as they interact with the site. It encompasses (or should) the logical sequence of steps or actions a visitor to your site takes, from...
by maggie | Business Strategy Consulting
DDDM, or Data-Driven Decision Making, refers to the practice of using data and analytics to inform and guide decision-making processes within an organisation. It involves collecting, analysing and interpreting data to gain insights and helps any business make more...
by maggie | Business Strategy Consulting, SEO
A Site Flow & Conversion Audit is a comprehensive analysis of a website to assess its performance, usability and overall ‘health’ It involves evaluating various aspects of the website, including its design, content, technical elements, SEO and UX (User...
by maggie | Blog, Business Strategy Consulting
Google talks about this ” Consumer Confidence Gap” “In today’s increasingly uncertain environment, for consumers, the confidence gap can feel wider than ever. That is, the space between wondering and knowing that they’ve made a confident purchase...
by maggie | Business Strategy Consulting, SEO
Part of being Strategic Online Marketing Consultants means just like any other Industry professional, we need to keep up to date on all things Google. That means reading, reading, reading and across diverse sources, that must be reputable and with deep knowledge. Then...
