What are the best Keyword Research Tools?
I was a guest expert on an Online Marketing All Day Event recently., I explained to the groups that Keyword Research is fundamental to your success online. A few people asked me ” How can we do our own Keyword Research and not have to pay other people to do...
Why does my site need Google’s new Analytics GA4?
GA4 is replacing the current version of Google Analytics (Universal Analytics or UA) in July 2023, so your technical support experts needs to move on this immediately. Google officially confirmed that Universal Analytics will cease to exist after July 1, 2023, meaning...
What is Friction on a Website?
Friction on a website refers to any element or aspect in your site’s design that creates obstacles, confusion or frustration for visitors, hindering their ability to navigate, complete tasks, or achieve their goals It represents the points of resistance or...